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Instagram Vs Snapchat, IG’s Video Call, the Killer Punch

Instagram vs Snapchat

Instagram vs Snapchat

Instagram vs Snapchat have been around for awhile and each of them have seek to out perform the other, Instagram set to Launch video call feature, that could give them not just an upper but a nail in Snapchat’s coffin. The two multimedia and social media platforms offers similar services. They are both playing the games of numbers both seek to get the highest this and that, well in this space more user or subscribers translate more money.


Snapchat is an image messaging and multimedia mobile application created by Evan Spiegel, Bobby Murphy, and Reggie Brown,the three of them are former students at Stanford University.
The main selling Point or the principal concepts of Snapchat is that pictures and messages are only available for a short time before they become inaccessible (the 24 hours stories). The app has evolved from originally focusing on person-to-person photo sharing to presently featuring “Stories” of 24-hour chronological content, along with “Discover” to let brands show ad-supported short-form entertainment. Snapchat has become notable for representing a new, mobile-first direction for social media, and places significant emphasis on users interacting with virtual stickers and augmented reality objects. SnapChat is developed and owned by Snap INC, Originally called Snapchat Inc. A scrappy name if you ask me, granted the changed.

Instagram and Snapchat

Instagram AND Snapchat

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Instagram on the other hand is a mobile, desktop, and Internet-based photo-sharing application and service that allows users to share pictures and videos either publicly, or privately to pre-approved followers. It was created by Kevin Systrom and Mike Krieger, and launched in October 2010 as a free mobile app exclusively for the iOS operating system. A version for Android devices was released two years later, in April 2012, followed by a feature-limited website interface in November 2012, and apps for Windows 10 Mobile and Windows 10 in April 2016 and October 2016 respectively. It is owned by Facebook.

Instagram Killer Punch

Instagram first of all launched the feature call “story” which is definitely a copy work of the Snapchat feature. Instagram didn’t only copy the are currently dominating that space. Instagram Stories has 300 million daily users, beating Snapchat’s 187 million count, these are stats from February 2018.

Now Istagram is coming for Snapchat Video calls. Or at least that’s what currently-inactive code unearthed from its Android and iOS apps suggests, according to new reports pointing to phone calls and video chat features in the pipeline.

The first evidence of these new additions to Instagram came in January from a WhatsApp industry blog WABetaInfo, which found icons related to video calling in the app. Then, yesterday (Mar. 1) an eagle-eyed sleuth named Ishan Agarwal tipped TechCrunch off to another set of icons, this time found in the Android Application Package (aka APK).

And then Guilherme Rambo, the software developer who became a code detective when he dug up the iPhone X’s design and Face Unlock features from the leaked HomePod firmware, found full screens that seem to confirm this new feature.

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The first picture is a setup screen that’s asking for microphone access to enable “Video Chat on Instagram” and the second looks like a framework for the user interface, featuring mute, photo, switch camera and contact photo icons.


If this is true, it will be just another way Instagram’s copied a Snapchat feature, as that app’s messaging section includes calls and video chats. That’s on top of the default messaging methods in all apps, but since users spend so much time in Instagram already (with its Direct Messages being a popular means of texting these days), this could make the app more addictive than ever before.


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